Gummy supplements are chewable gummy candies that are infused with various vitamins, minerals, probiotics, and other herbal extracts to provide nutritional support. Gummy supplements taste delicious like candy and are easy to consume, especially suitable for kids and elderly. Gummies are available in various flavors like cherry, orange, and apple.
The global gummy supplements market is estimated to be valued at US$ 4093.89 Mn in 2023 and is expected to exhibit a CAGR of 9.3% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.
Market key trends:
Immune supporting properties of certain gummy supplements have accelerated their demand amidst the ongoing COVID-19 pandemic. Gummies fortified with vitamin C, zinc, and probiotics are being consumed to help support the body's natural defenses against pathogens. Manufacturers are leveraging this demand by launching gummy supplements targeted towards immune and overall wellness. For instance, Nature's Way launched their Immunity gummies containing vitamins A, C, D, and zinc along with elderberry and probiotics. Similarly, Olly launched 'Immunity Gummy vitamins' enriched with vitamin C and D, zinc and prebiotics. The trend of immune-boosting gummies is expected to drive the market growth over the forecast period, as consumers increasingly adopt preventive healthcare approaches.
Segment Analysis
The global gummy supplements market is dominated by vitamin gummy sub segment. Vitamin gummy segment accounts for over 50% of global market share as it offers convenience of consuming vitamin in the tasty and chewable form of gummy. These vitamin gummies are available in various flavors which makes it appealing for kids and adults alike.
Key Takeaways
The Global Gummy Supplements Market Size is expected to witness high growth over the forecast period 2023 to 2030. The global gummy supplements market is estimated to be valued at US$ 4093.89 Mn in 2023 and is expected to exhibit a CAGR of 9.3% over the forecast period 2023 to 2030.
Regionally, North America is currently dominating the gummy supplements market. The increased health consciousness and busy lifestyle of consumers in North America drives the demand for gummy supplements. Key players include Diebold Nixdorf, Inc., DXC Technology, ECR Software Corporation, Fujitsu, ITAB Group, NCR Corporation, Pan-Oston Corporation, ShelfX Inc., Slabb Inc., and Toshiba Global Commerce Solutions.
Regional analysis related content comprises
North America accounts for over 35% of global gummy supplements market share currently. The increased health awareness and changing dietary habits in countries like US and Canada has surged the demand for supplements and vitamins in chewable and tasty forms like gummy. Moreover, large presence of global key players and product innovations has made gummy supplements popular in North America.
Asia Pacific is expected to witness fastest growth in gummy supplements market during forecast period. Rapidly growing middle class population, increased spending on healthcare and changing preferences towards wellness products are some key factors driving the APAC market. Further, presence of large consumer base countries like India and China provides immense growth opportunities in this region.
Key players related content comprises
Key players operating in the gummy supplements market are Diebold Nixdorf, Inc., DXC Technology, ECR Software Corporation, Fujitsu, ITAB Group, NCR Corporation, Pan-Oston Corporation, ShelfX Inc., Slabb Inc., and Toshiba Global Commerce Solutions. Diebold Nixdorf dominates the market with wide distribution network and innovative product portfolio. Fujitsu is another leading player focusing on organic and inorganic strategies like partnerships and collaborations to strengthen its position in global market.
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