It is attributed to the increasing demand for nitro-infused beverages which includes changing consumer preferences, high demand for newly launched products, and growing disposable income of the population.
In addition, customers are required to pay extra for flavored and textured products. Thus, the rising customer preference for these products drives the demand for nitro-infused drinks.
North America captures the largest share of the industry. Europe and the regional industry of North America are predicted to experience rapid growth in the near future. It is ascribed to the presence of key industry players and increased investments in the R&D operations of the company. Along with this, the companies are focusing on launching new products to stay on the competitive edge.
Browse detailed - Nitro-Infused Beverages Market Revenue Estimation and Growth Forecast Report
The rising demand for the ready-to-drink beverage in all regions, more specifically in Europe and North America, and other emerging economies. For canned beverages, the demand for low alcohol volume, and low-calorie offerings is higher.
Moreover, the natural ingredients and sophisticated flavors, along with social media-friendly brand identities help in customizing the ready-to-drink beverages into health-conscious diets.
The major companies operating in the industry are Caveman Coffee Co., Nitro Beverage Co., Starbucks Corporation, Monster Energy Company, Left Hand Brewing Co., Rise Brewing Co., and Quivr.
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